Level 2 Creative Media Production

Explain: What horizontal integration is? Horizontal Integration is where an organisation develops by buying up competitors in the same section of the market e.g. one music publisher buys out other smaller music publishers. BBC. | Dragons' Den Definition: A situation when two firms in the same industry and at the same stage of production come together. Benefits / PROS A company that seeks to expand through a horizontal integration can achieve economies of scale, economies of scope, increased market power or market share, reduction of production costs, reduction of competition and increases in other synergies. Drawbacks / CONS A company that seeks to expand through a horizontal integration can achieve economies of scale, economies of scope, increased market power or market share, reduction of production costs, reduction of competition and increases in other synergies. Explain: What vertical integrati...

Type of company Examples from UK and worldwide Outline of role and function Public service broadcasters BBC ITV Channel 4 To provide products and services that meet the remit of informing and entertaining the public and within the public interest. Private companies ITV Sky Virgin To provide products and services that inform and entertain. Profit-making organisations that attract revenue from a range of sources. Regulatory organisations OFCOM BBFC To ensure companies provide their products and services to the public in a fair and competitive manner and that the materials produced are suitable for the specified audiences. To investigate and where necessary uphold complaints and apply sanctions Greta™

Type of contract Working conditions salary Other benefits Full time, permanent Permanent employment. 'Permanent workers, regular employees or the directly employed work for an employer and are paid directly by that employer. Permanent (regular) employees do not have a predetermined end date to employment. 25 and over=£7.50 21-24=£7.05 18-20=£5.60 Under 18=£4.05 Insurance. One of the most common advantages to permanent employment is company-paid or company-subsidized insurance benefits. Vacation, Holiday and Sick Pay. Retirement. Job Advancement. Part-time, permanent a written statement of employment or contract the statutory minimum level of paid holiday a payslip showing all deductions, eg National Insurance contributions (NICs) the statutory minimum length of rest breaks Statutory Sick Pay (SSP) maternity, paternity and adoption pay and leave The average part-time weekly wage across the UK is £112.20 a week, but the to...

International: The Centre for International Media Assistance, a Congressionally-funded think tank, defines media development as “efforts by organizations, people, and sometimes governments to develop the capacity and quality of the media sector within a specific country or region. National: nationally distributed or marketed broadcast and print products of a country, e.g. major newspapers and television programming Local: media vehicles, such as newspapers, radio stations, television stations, and cable stations, that function primarily to serve the communications needs of the communities or metropolitan areas in which they are located. The local advertiser is typically offered a special discount rate to advertise in local media. Community: Community media is any form of media that is created and controlled by a community, either a geographic community or a community of identity or interest. Community media is separate from commercial media, state run media, or public...

PREZI PRESENTATION

Exploring how media organisations create different types of media products with distinctive characteristics, looking at specific examples of these products in order to understand the advantages and disadvantages of these products and the implications for the organisation. Characteristics of mainstream products: Production: high production value and is usually backed by a big conglomerate like Warner Brothers with a big budget Distribution: they are distributed in cinemas and theatres like Vue cinemas. Audience: youth audience Exhibition: the showing of a product that has been created in a public outing like a movie premiere. Marketing: posters, billboards, sponsors. Characteristics of independent products:   Production: a low budget film (compared to mainstream) with an indented crew and cast. Distribution: limited distribution Audience: stereotypical older audience Exhibition: averaged sized cinemas Marketing: tends to have star limited marketing Charac...

explain showcasing work work that is displayed  a cv is - pro - cons in media industry  CV is an abbreviation for Curriculum Vitae . If a job advertisement asks for a CV, that's a hint that the employer expects a great deal of life experience and accomplishments, including education, original research, presentations you've given and papers or books you've had published.  Pros: Careers in the media industry help you meet important people:  Ask anyone who works in media about some of the people they've met and you'll get a list of some of the top celebrities and newsmakers. This perk doesn't just involve reporters or radio announcers who conduct interviews. If a magazine decides to use a guest editor, even the receptionist or accountants have the chance to rub elbows with famous people and brag to friends and family about who popped into the office. Careers in the media industry are full of surprises:  You never know what a day will brin...

2 exams Jan. each exam 1 hour long 50 marks Unit 1 digital media audiences Explain what a 1) Freelance, permanent and volunteering job in the media industry is? 2) Choose any area of the media industry. Gaming, film etc. 3) Find 2 actual jobs of interest. What are they looking for from the applicant? www.mandy.com www.bbc.co.uk 1)       Freelance : A freelancer is self-employed person offering services, usually to businesses and often to multiple clients at a time. The type of work freelancers do varies. Nearly every type of service a business would need could be provided by a freelancer, including (but not limited to), marketing, such as social media marketing, copywriting, and publicity, writing, such as articles and blog posts, technological support, such as web programming and design, creative works such as graphic design, and financial support, such as bookkeeping. Permanent : Permanent employees, regular employees or the directly employ...